INFINITY is a contemporary modern ready-to-wear brand founded in 2022.With a focus on product quality and comfort, but also through the story of each product. Deriving from the word infinit meaning "without limits," you can't put limits on anything. The more you dream, the further you get.

ORGANIC COTTON

We have chosen to use only 100% organic cotton, grown from seeds that have not been genetically modified (non-GMO) and cultivated without the use of chemical pesticides and fertilizers. 

Globally, only a very small portion of the cotton produced annually is organic. Cultivating organic cotton ensures that no harmful chemicals flow into the soil or into adjoining rivers, lakes or seas. This means that the water used for organic farming is not considered as lost water, as it can be used again and can safely return to the soil and other water sources. The overall positive effect on water, soil and biodiversity means that the well-being and livelihood of cotton farmers and their communities is respected and protected.

BENEFITS OF ORGANIC COTTON VERSUS CONVENTIONAL COTTON

- 26% Less potential for soil erosion

- 46% Less impact on global warming

- 70% Less acidification of land and water

- 90% Less water consumption

MADE WITH 85% ORGANIC MATERIALS

If the organic content is between 70% and 95% of the product weight.
Most of our sweatshirts are certified made with 85%. (The remaining 15% of the material composition consists of ‘sustainable fibres’, meaning natural or recycled fibres.)